No B S Guide to Brand Building by Direct Response

"Millionaire maker Dan S. Kennedy and co-founders of Iron Tribe Fitness, Forest Walden and Jim Cavale, debunk branding lies and myths and reveal the truth behind the power, value, creation, and care and feeding of brand identity for ...

No B S  Guide to Brand Building by Direct Response

"Millionaire maker Dan S. Kennedy and co-founders of Iron Tribe Fitness, Forest Walden and Jim Cavale, debunk branding lies and myths and reveal the truth behind the power, value, creation, and care and feeding of brand identity for products, services, small businesses, and entrepreneurs"--

More Books:

No B.S. Guide to Brand-Building by Direct Response
Language: en
Pages: 280
Authors: Dan Kennedy
Categories: Business & Economics
Type: BOOK - Published: 2014-03-18 - Publisher: Entrepreneur Press

"Millionaire maker Dan S. Kennedy and co-founders of Iron Tribe Fitness, Forest Walden and Jim Cavale, debunk branding lies and myths and reveal the truth behind the power, value, creation, and care and feeding of brand identity for products, services, small businesses, and entrepreneurs"--
No B.S. Guide to Brand-Building by Direct Response
Language: en
Pages: 280
Authors: Dan S. Kennedy
Categories: Business & Economics
Type: BOOK - Published: 2014-03-17 - Publisher: Entrepreneur Press

Entrepreneurs and small business owners are urged to avoid the two biggest branding mistakes they can make—first, investing in building their brand in ways that copycat big-name companies, and second, struggling to build a brand sensitive to everyone and anyone, rather than focusing on those who are spending with them.
No B.S. Guide to Maximum Referrals and Customer Retention
Language: en
Pages: 281
Authors: Dan S. Kennedy, Shaun Buck
Categories: Business & Economics
Type: BOOK - Published: 2016-02-22 - Publisher: Entrepreneur Press

FACT: NOTHING IS COSTLIER OR MORE DIFFICULT THAN GETTING A NEW CUSTOMER. Business owners agree. The referred customer is far superior to the one brought in by ‘cold’ advertising. Yet most business owners will invest more money to find new customers than getting referrals from current, happy customers. Millionaire maker
No B.S. Time Management for Entrepreneurs
Language: en
Pages: 240
Authors: Dan S. Kennedy
Categories: Self-Help
Type: BOOK - Published: 2017-11-14 - Publisher: Entrepreneur Press

TURN TIME INTO WEALTH WARNING: This book is not for the fain of heart, fawningly polite, or desperate to be liked. This book is expressively for entrepreneurs and business owners who wear many hats—those who can't resist piling more responsibility onto his own shoulders, who has more great ideas that
No B.S. Marketing to the Affluent
Language: en
Pages: 428
Authors: Dan S. Kennedy
Categories: Business & Economics
Type: BOOK - Published: 2015-03-16 - Publisher: Entrepreneur Press

SELL TO THOSE WHO SPEND: Market to the Affluent THE SCARY TRUTH: The middle-class consumer population—and their buying power—is massively shrinking. Customers are buying less and in fewer categories. THE SILVER LINING: It takes no more work to attract customers from the explosively growing Mass-Affluent, Affluent, and Ultra-Affluent populations eager